Social Media Analytics — Summer 2023

Define social media analytics. Explain need, advantages, and disadvantages of social media analytics.

Explain application of social media analytics in education sector.

Explain nodes, ties, and influencers with respect to social network with suitable examples.

Write short note on information visualization.

Explain role of affiliation and identity with respect to social contexts.

Explain basic measures used to measure individuals and networks with suitable examples.

What is google analytics? Explain use of google analytics in industry of your choice.

Explain natural language processing techniques for micro text analysis with examples.

Define Facebook analytics. Explain procedure to analyze page audience in Facebook.

Define Social campaigns. Critically evaluate Twitter’s if You can Dream it, Tweet it Campaign.

Write short note on web crawling and indexing.

Explain various web analytics techniques with suitable examples.

“Social media analytics can help in building brand” – Do you agree with this statement or not? Justify your answer with necessary examples.

Write short note on Python programming.

How tours and travelling companies can get benefits from Facebook analytics. Explain with suitable examples.

Explain the process through which one can analyse reach and engagement in Facebook with proper examples.

Explain processing and visualizing of data with proper examples.