International Marketing — Winter 2021

Define International Marketing. Explain the Process of International Marketing.

Explain Non-tariff Barriers of International Marketing.

How Political and Legal factors influences International Marketing?

How Cultural factors affect the International Marketing?

Explain the various type of Tariff Barriers encounter by marketer in international trade.

Write a short note on BRICS.

Explain the process of Marketing Research in detail.

Briefly explain various types of Market Entry Strategies.

Write a short note on SAARC.

Compare and Contrast Unified and Diversified Advertising Strategy in detail.

What factors make it feasible for marketers to offer standardized product like Apple iPhone 12?

Explain in detail various Types of Pricing used in International Marketing.

Explain New Product Development Process.

Explain International Product Life Cycle Theory and its Marketing Implications.

Write a note on Documents required in International Trade. Explain with its purpose in International Trade.

Explain the Types of Intermediaries with reference to Direct Channel.

Explain the various considerations in Packaging & Labeling in International Marketing.