Write down the types of retailing.
[3 marks]Define store retailing and non-store retailing.
[4 marks]Explain franchising in retailing.
[7 marks]Write down the retail marketing mix.
[3 marks]What are the factors affecting retail location decision.
[4 marks]Define store design. What are the importance of store design.
[7 marks]Write down the elements of interior & exterior design.
[7 marks]Make a grid layout of store design. Explain.
[3 marks]Define advertising. Write down the advantage & disadvantage of advertising.
[4 marks]Define
[7 marks]Publicity ii) Public relation
[ marks]What are the steps in retailing marketing communication.
[3 marks]Write down the different pricing strategies.
[4 marks]Define financial objectives. what are the different types of financial objectives.
[7 marks]What do you mean by centralized buying system.
[3 marks]Explain expansion strategies.
[4 marks]What is the role of IT in retailing.
[7 marks]What do you mean by electronic payment system.
[3 marks]Write down the difference between entrepreneurship v/s management.
[4 marks]What is the role of entrepreneur in economic development.
[7 marks]Write down the traits of successful entrepreneur.
[3 marks]Write down the networking in entrepreneurship.
[4 marks]Define project identification & project design.
[7 marks]What do you mean by break –even analysis.
[3 marks]Explain the Govt. policies for young entrepreneur & SMEs.
[4 marks]Define financial institution. Write down about NABARD & SIDBI.
[7 marks]